Let’s say a company is looking to launch a native AI token.
There are two major approaches to doing that: they could either build the new token from scratch or leverage pre-existing frameworks that combine smart contracts, AI capabilities, token economics, and user interfaces.
The latter is known as white label AI token development, and it is the approach that ‘smart’ and modern companies are using to get ahead of their competitors. On the other hand, the former, which involves building from scratch, was once the go-to approach in the early days of token development. However, it significantly impacted the token’s go-to-market strategy, to the extent that it meant the tokens would take a longer period to hit the market.
Now, with the help of an AI development company, you can launch a new AI token in a matter of weeks.
However, apart from reducing the development timeline, how has white-label AI token development accelerated the go-to-market strategy of new AI tokens?
Find out in this article as we examine some of the challenges faced in the go-to-market strategies of AI tokens and how white label AI token development addresses them.
Understanding the Basics of White Label AI Token Development and Go-to-Market Strategies
The process of producing customizable blockchain tokens featuring AI enhancements, allowing companies to use and brand them as their own, is known as White Label AI token development. It’s like already having the skeletal framework of the token for any interested business to brand as their native token (with some modifications and customizations, of course).
This methodology significantly reduces development time and simplifies technical processes compared to building one from scratch. Since the product is fully developed but unbranded, it provides both newbies and established companies the flexibility to modify its features, name, and design to suit their target market better.
A go-to-market (GTM) strategy, on the other hand, is a unified plan that outlines how a company will launch a new product or service, or enter a new market, to reach its target customer and gain a competitive advantage. In this context, the new product or service is the new AI token being launched. The go-to-market strategy also outlines the tactics the business will use to engage with its target audience, promote its products, and increase revenue.
Therefore, an effective go-to-market strategy clearly defines the target market, the product’s unique value proposition, pricing structure, distribution channels, and marketing strategies.
Wondering why all these are essential?
Clearly stating these things helps the company achieve its primary objectives. These are:
- Risk minimization
- Increasing market presence
- Enabling a seamless product (AI token) launch
GTM strategies are particularly helpful in coordinating the efforts of product, sales, and marketing teams towards a shared growth objective.
With these overarching GTM objectives in mind, it has become a no-brainer for companies that need a quick and efficient GTM strategy to utilize white-label AI token development services to accelerate their GTM efforts.
In the following sections, we highlight some common challenges of traditional GTM strategies and how white label token development addresses them.
Common Challenges Associated With Traditional Go-To-Market Strategies
The following are some of the major challenges businesses face when they do not utilize white-label AI token development services as part of their go-to-market strategy:
1. The Regulatory Maze and AI Ethics
Understanding the laws guiding token creation and issuance is one of the major challenges companies face when crafting their go-to-market strategy.
Some areas lack a clear distinction in the laws governing them. Some consider AI tokens to be securities while others consider them to be utilities.
Yet, data privacy laws (such as the GDPR) and possible rules governing AI bias, as well as maintaining openness in AI model decision-making, must all be navigated. Otherwise, the company may be exposed to serious legal penalties and reputational damage if it does not comply.
The dynamic nature of these regulations means businesses must be extremely careful when building a token from scratch. They must have strong governance frameworks from the outset and specialized legal counsel.
2. Verifying the Use of AI Despite Hype
Due to the abundance of projects claiming “AI,” it is challenging to establish true differentiation in the market. Many are just catchphrases with no real AI integration. Demonstrating genuinely inventive and useful AI applications that address real-world issues is the challenge for an AI token.
Saying “we have AI” is insufficient; you also need to address major skepticism surrounding AI usage by demonstrating its efficacy, special powers, and how it benefits token holders and the ecosystem.
3. Helping Users Understand Technical Complexity
There is a steep learning curve for many people using blockchain technology. The addition of AI adds yet another level of complexity.
As such, ordinary users may find it intimidating to learn about the workings of a decentralized AI model, the on-chain processing of data, and the token’s interaction with these AI features.
Your cutting-edge technology will remain unusable if you can’t simplify this complex interaction into an easy-to-use and accessible user experience.
4. Scarcity of Talent in Combined Domains
It’s difficult to find qualified experts in AI or blockchain, especially when you need to build a solid AI token from scratch.
Combining these calls for an even more specialized talent pool: people with cross-field expertise in data science, smart contract development, secure blockchain integration, and decentralized AI model training. It takes a lot of time and money to build an internal team with this dual expertise.
This lack of talent has the potential to seriously impede development, increase expenses, and compromise the quality and security of the end product.
5. Developing Scalable and Effective On-Chain AI
Large datasets and significant computational resources are required for AI models, particularly those that are complex. There are major scalability issues when integrating these computationally demanding procedures with decentralized blockchain networks.
This is because a functional AI token must guarantee that the AI can function effectively, with minimal latency and affordable on-chain transaction costs. And if the project doesn’t have a scalable architecture, it could limit its usefulness, thus impeding widespread adoption and real-world implementation.
So, how does white label AI token development address these issues?
White label AI token Development Solutions
When you depend on white label solutions developed by a crypto token development company like Debut Infotech, your go-to-market strategy gets the following advantages:
1. Simplified Compliance & Optimal Methods
An AI token development company like Debut Infotech Pvt Ltd thoroughly considers common regulatory requirements and industry best practices when developing white label solutions.
They lower your legal burden and development risk by frequently including pre-audited smart contracts and KYC/AML frameworks. Although certain AI ethics may need to be customized, the fundamental security and compliance protocols are built in. This significantly enhances your ability to focus on specific AI-related compliance requirements and overcome early regulatory challenges.
2. Proven AI Models & Features Are Instantly Available
White-label AI token development solutions include high-performance AI models that are ready to use. These models also possess a range of token features (such as governance, staking, and DeFi integration) that give your company a competitive edge.
With these services, you don’t have to go through intensive AI research and development from scratch because you now have instant access to tried-and-true AI capabilities. As a result, it is easier for your business to introduce strong, feature-rich AI tokens with clear use cases at launch. Ultimately, your business enjoys quicker market entry and a more compelling value proposition from the outset.
3. Unconventional Simplified User Experience (UX)
White-label AI token development utilizes user-friendly interfaces that are frequently enhanced through intensive user testing. They provide end users with an intuitive experience by eliminating the intricate underlying blockchain and AI mechanics.
By lowering the learning curve for your target audience and making it simpler for them to engage with your AI token development and its features, this pre-built, well-designed user experience significantly increases the likelihood of adoption without requiring a substantial investment in design.
4. Making Use of Expert Development Teams
By choosing White-label AI token development, you can access the provider’s specialized team of data scientists, security specialists, and blockchain and AI engineers. In essence, you contract out the labor-intensive process of development and integration. Your core team can now focus on strategic growth, community development, and distinctive product differentiation for your AI token development, rather than dealing with the time-consuming and expensive process of hiring and maintaining a dual-skilled in-house team.
5. Integrated Scalability and Enhanced Efficiency
Scalability is a key component of white-label AI token development platforms. This encompasses effective AI integration techniques and optimized blockchain architectures. They manage the intricate relationship between on-chain verification and AI computation, ensuring the system can handle growing user loads and data volumes.
This ensures dependable and effective operation for both the token and its integrated AI features. As a result, your AI token development efforts get a strong foundation on which to grow without experiencing performance bottlenecks.
Conclusion
Any product must have a solid go-to-market (GTM) strategy in place.
This is even more crucial for businesses like yours seeking to gain a competitive edge in the dynamic web3 environment.
If you’re building AI tokens today, you’re likely going to face issues like complicated regulations, demonstrating the usefulness of AI in the face of hype, and technical integration. However, using white label AI token development companies like Debut Infotech Pvt Ltd instead of building from scratch helps you scale these challenges with the help of pre-built, secure infrastructure.
This significantly accelerates GTM, reduces expenses and R&D costs, and mitigates risks. To gain a competitive edge in the AI-blockchain intersection, it enables businesses to launch quickly and focus resources on essential marketing, community building, and distinctive value propositions.
Are you ready to enter the market with your novel AI token?
Reach out to our experts at Debut Infotech Pvt Ltd today!