Shopify vs Squarespace

The rapid progress of e-commerce and web development has left developers and entrepreneurs at a crossroads between Shopify and Squarespace. With improvements in platform capabilities, Shopify’s strong e-commerce ecosystem and Squarespace’s content-driven, user-friendly approach make the choice dependent on individual preferences.  

In this blog, we’ll compare Shopify with Squarespace, covering customization options, ease of setup, and e-commerce tools to help you make an informed decision. Moreover, you can get a better understanding of why you consult a Shopify development company or professional expert for advanced help.  

What is Shopify?  

It is a well-known e-commerce platform that provides several built-in tools, ease of use, and scalability. It is best for startups to enterprise-level stores, because of its following features: 

  • Inventory management tools 
  •  Multiple selling channels 
  • Customizable themes 
  • Third-party integrations 

These features help to launch, manage, and grow an online business easily. Even if we compare Shopify vs Magento, Shopify excels because of its user-friendly and rapid setup, making it a convenient choice for most users.   

What is Squarespace? 

It is launched as a website builder that emphasizes design and content creation. It offers a wide range of customizable templates and a drag-and-drop editor. It is well-suited for different platforms like portfolios, blogs, and e-commerce stores, providing features like:  

  • Domain hosting 
  • SEO tools 
  • Sleek design templated 
  • Third-party integrations for payments and marketing 

Because of these features, it is best for those businesses that prioritize visually appealing sites with simpler e-commerce needs.  

Shopify vs Squarespace: Evaluating Key Differences 

The key differences between Shopify and Squarespace exist in their e-commerce depth, customization features, and scalability. Let’s break them down in detail here: 

1- Ease of Setup  

Setting up a Shopify store is simple and beginner-friendly. It requires signing up, selecting a theme, and addition of products to start a store. With the following features, setup seems easy: 

  • Drag-and-drop store builder 
  • Pre-built themes 
  • Setting up guidelines 
  • Shopify Magic 

On the other hand, Squarespace is user-friendly. It focuses on layout and designs, which might demand extra time for non-technical users. It has the following outstanding features: 

  • Drag-and-drop editor 
  • Easy onboarding process 
  • Sleek templates and designs 
  • Simple product management 

In short, Shopify offers a lot more setup features compared with Squarespace.  

2- Customization and Design Options 

Shopify has more than 100 pre-built templates, both free and paid. Its themes are mobile-friendly with an improved shopping experience. However, it has some restrictions too until you are an expert in coding and using Shopify Liquid. That is why it is suggested to consult a Shopify development company to help you with it.  

Squarespace is a winner because of its impressive design templates. And also, no coding is required for building a tailored theme, customizing layouts, fonts, or colors.  

 3- E-commerce Features and Tools 

This is Shopify’s core strength; it has the following qualities that attract online stores: 

  • Cart recovery 
  • Discount codes 
  • Multi-channel selling 
  • Inventory tracking 
  • Modern shipping and tax settings 

Whereas Squarespace also offers basic ecommerce features like inventory management and coupon codes, however, modern integrations and tools are missing.  

4- Payment Options and Transaction Fees 

Shopify supports more than a hundred payment gateways; however, it has its own Shopify Payments. This not only ensures secure transactions but also waives off transaction charges.  

In contrast, Squarespace integrates with PayPal, Stripe, and Apple Pay and charges transaction fees until you are using top-level plans. 

5- Tools for Blogging and Content Editing 

With Shopify, you can get access to basic-level blogging and content editing tools. The following are built-in tools provided by Shopify: 

  • Blogging Engine-News 
  • Shopify Magic 
  • Customizable blog templates 

However, these provide very basic level content strategies, so for the advanced ones, Shopify gives the option of third-party blogging and content editing tools like Bloggle and DropInBlog.  

One of the reasons that makes Squarespace popular is its content-related capabilities. It offers a wide range of options, like: 

  • Blog page designs 
  • Fluid Engine (Drag-and-Drop Editor) 
  • Content blocks 
  • Blueprint and Content Generation 

In case you want to focus on content creation, Squarespace would be the best option for you. However, a Shopify development company can guide you better if you want more advanced blogging options within Shopify.  

6- SEO Capabilities 

Both platforms allow basic editing options, which are important for visibility, such as editing of page titles, meta descriptions, image alt texts, and URL slugs. However, Shopify offers more third-party integrations, SEO optimization apps Yoast, SEMrush, and Google Shopping, especially for e-commerce.  

While Squarespace also supports SEO optimizing apps, but not for large apps and those businesses that are growing.  

7- User Support 

Shopify offers 24/7 support through live chats, emails, and phone calls. It has a very vast community which provides all types of solutions within no time.  

Although Squarespace also provides support through live chat and emails during business hours, its assistance is not provided around the clock.   

Pricing and Subscription Plans (2025) 

Shopify offers five basic subscription plans as mentioned below: 

  1. Starter plan for $5 per month 
  2. Basic Shopify for $39 per month 
  3. Shopify for $105 per month 
  4. Advanced Shopify for $399 per month 
  5. Shopify Plus starting from $2000 per month 

A factor to take into account is that there are some additional charges like purchasing a domain name, selecting paid themes or apps, and paying extra transaction fees if not using Shopify Payments.  

On the other hand, Squarespace has four plans, such as: 

  1. Basic $25/ month and $16 annually 
  2. Core $36/month and $23 annually 
  3. Plus $56/month and $39 annually 
  4. Advanced $139/month and $99 annually 

Extra charges in the case of Squarespace would be transaction fees, payment processor fees, domain purchasing fees, and third-party integration fees. It is better to consult a Shopify development company or any expert who knows all the promotions and discount hacks.  

Quick Overview of Shopify and Squarespace Features 

Let’s have a look at the given table to draw a clear Shopify and Squarespace Framework comparison: 

Feature Shopify  Squarespace 
Ease of Use ✅✅✅ ✅✅ 
Design Flexibility ✅✅ ✅✅✅ 
E-commerce Tools ✅✅✅ ✅✅ 
SEO Features ✅✅✅ ✅✅ 
App Integrations ✅✅✅ ✅ 
Blogging Tools ✅✅ ✅✅✅ 
Customer Support ✅✅✅ ✅✅ 

Which Platform Should You Choose in 2025? 

Prefer Shopify if you want more advanced e-commerce features, security, and have plans to grow your online store. While selecting Squarespace would be the right decision if your focus is on content and design rather than e-commerce qualities. 

In case you want a more professional and feature-rich store, partner with an experienced agency like Bizmia, which can provide you with experts in 48 hours. These developers will ensure to build a successful online store for you.  

Final Verdict 

The essence of the whole Shopify vs Squarespace debate is that both platforms have their strengths. Shopify is best suited for e-commerce businesses that need security, SEO optimization, and e-commerce tools. Whereas Squarespace is the best choice for startups with limited budgets and prioritizes a more creative storefront. If you need expert guidance, hire Shopify developers or professionals from Bizmia. They will help you decide the right platform for your business and optimize your application for the future.  

By Rizwan