Retailers are those who actually get the stuff from the wholesale markets and then, get it in their shops for further purchases.
If we talk about the UAE then, a custom mobile app development company in the UAE leverages the best technologies and frameworks to build eye-catching and alluring shopping apps that are beneficial for retailers and marketers both.
Before COVID-19, the retailers were gaining huge sales through their shops directly however, after the uncertain situations, the retailers are now using online marketplaces to share the entire stock and attract the audience to make the purchase.
Online shopping is a global phenomenon and with a significant growth after the pandemic, the companies are now working on going online, and getting everything through their mobiles via the apps or web apps. Most of the small shops and retailers are now following the footsteps of Amazon, and other retailers that are indeed one of the biggest and leading online retailers in the United States.
A mobile app Development company in Saudi Arabia also stated that now after the pandemic, they are getting requests and demands of Ecommerce apps and building it a platform for retailers to make shipping easier for their customers and generate revenues eventually.
In this blog, we are going to talk about the benefits that retailers are getting after using mobile apps for the delivery of the products available within the market.
After the pandemic a massive change was observed in the shopping patterns as now customers are now purchasing online through the platforms whereas, those who used to shop physically and get everything by themselves now avoid it completely.
This article will discuss the impacts of technologies on online shopping and the revenue growth companies are achieving and gaining through it.
Are you excited to explore it with us? Let’s get started then..
Statistics Followed By Online Shoppers After Pandemic
Online shopping statistics reveal a rapidly growing market with significant global reach. In 2024, there were 2.71 billion online shoppers worldwide, representing about 33% of the global population, and this number is expected to continue to increase, reaching 2.77 billion by 2025. The global e-commerce market was valued at $5.93 trillion in 2023, and is projected to reach $6.49 trillion by 2029. Online retail sales are projected to grow at a compound annual growth rate (CAGR) of 8.9% from 2023 to 2028, according to inBeat Agency.
How Retailers Are Using Technologies For Enhancing Their Sales
Retailers are now using mobile apps to capture the market that loves to shop online and enhance the customer experience as well. With some personalization and streamlining the operations, they are actually gaining a huge return on investment.
Let’s start hearing about the points here!
- Enhancing the Customer Experience
Mobile applications are allowing the people who used to shop from the retailers to physically shop online through the web app or app and pay a minimal delivery charge for getting it delivered to the doorsteps. It’s one of the finest and great benefits of using a mobile app, and of course in this way, they will build a brand and acknowledge people related to the platforms.
- Personalised Recommendations
Mobile application are now using ML or AR along with AI to extend the experience and tailor a personalised solution that is based on the consumer’s past experience like, if a person is ordering bread, butter, eggs and other necessary elements every other day then, indeed after some time, they will get recommendations whenever they open the app and this will save up the time, and based on this data analysis the customers will feel like, the retailers are now investing their time to understand the backend working of the app.
- In-App Payments and Security
Whenever a customer is making a purchase through an app, they mostly prefer online payment and for that, they will have to add their credit or debit cards and make the transactionWith secured payment methods, and digital wallets you can easily make the payments without worrying about anything.
- Push Notifications and Alerts
With real time updates and notifications on the order statuses, and indeed, promotions plus discount coupons whenever something is happening like Black Friday, Christmas or any other things. The push notifications feature should be present within a marketplace, and the order statuses like if the product is on the way, or anything else – you will be informed about everything timely through the notification feature of the web app.
Streamlining Operations for the Retailer Market
Mobile applications can help them to track the inventory levels, and ensure accurate product availability and reduce the stockouts. Mobile applications are now enabling instant checkouts and reducing the waiting time because by shopping online, they will not have to wait for another person who is already in the line.
Driving Sales and Engagement
Mobile applications also benefit the retailers allowing them to locate the customers, and even give them discounts coupons if they are purchasing every other day. It also provides them with personalized rewards and challenges on a daily basis which will increase their engagement and sales.
You can even integrate social media with e-commerce enables customers to discover, review, and purchase products seamlessly.
The mobile applications are now facilitating the users to make online payments enhancing the customer care, and satisfaction level. Even retailers are now using AR and VR to offer immersive shopping experiences, and allowing them the customers to engage with the product virtually.
Wrapping Up
And we are done for the day. We hope you all enjoyed reading about the impacts that are made through the apps and increasing the sales revenue rate of online shopping. Retailers are now enjoying using the application, and giving them a great digital experience through the mobile app. If you think we have missed anything within the blog, then feel free to share within the comments section.
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